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Industry/2026-02-28/7 min read

Your Complete Guide to Kidscreen Summit 2026

Kidscreen Summit remains one of the most important events in the kids' entertainment industry. Whether you're pitching a new IP, looking for co-production partners, or showcasing completed content, having the right materials can make or break your meetings.

Start Early

The biggest mistake studios make is leaving their trailer production to the last minute. Ideally, you should begin production at least 3-4 months before the event. This gives you time for proper concept development, multiple rounds of feedback, and a polished final delivery.

Know Your Audience

Kidscreen buyers are looking for specific things: clear IP potential, strong characters, and content that works across multiple platforms. Your trailer should demonstrate all three within the first 10 seconds.

Length Matters

For Kidscreen, we recommend two deliverables: a 15-20 second teaser for quick pitch meetings and social media, and a longer 45-60 second trailer for formal presentations.

Technical Specifications

Ensure your trailer meets broadcast specifications even if it's only being shown on laptops. This signals professionalism and makes your content immediately usable by potential partners.

The Sound Factor

Never underestimate sound design. A well-mixed trailer with original music and immersive sound effects elevates your content from 'student project' to 'commission-ready.'

Our Recommendation

Don't try to do everything yourself. Partner with a specialized trailer production house that understands the festival circuit. At TrailerMill, we've created materials for studios presenting at every major kids' entertainment market.

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